Forget about the breakfast of champions. The New York Hall of Science is holding a contest to reinvent breakfast using science.
The science and technology museum is calling the contest the Design Lab Challenge and they are asking people to take the first meal of the day and change it in whatever way.
“Imagine a tool, design, gadget or idea that will elevate your breakfast experience,” the institution’s website instructs. “A fix for soggy cereal or burnt toast? Something to make breakfast more fun? You don’t need a lab or a celebrity chef – just use materials you have at home, at work or in school.”
The idea for the challenge came from the museum’s new installment, Design Lab, which is built on the general notion of using resourcefulness and ingenuity to find solutions for basic engineering and design problems, according to the museum’s announcement. The breakfast challenge tacks the notion onto food.
The Design Lab Challenge is open to anyone older than 13. To enter, participants must create a video or take a photo that shows off their idea for “the best breakfast ever.” And then the idea, or even working prototype, can be uploaded to the contest webpage at challenge.nysci.org or post it on Twitter or Instagram using #breakfastchallenge. Entries must be submitted by Sept. 1.