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BUSINESS PROFILE – Make Your Home More ‘Alure'ing

For all of your home renovations, you need not look any further than Alure Home Improvements. Not only has Alure been featured on the Emmy-winning show ,”Extreme Makeover: Home Edition” five times, but the company was also awarded the prestigious National Remodeler of the Year award by Professional Remodeler magazine, one of the country’s most respected trade publications for the construction industry.
” ‘Extreme Makeover’ was very rewarding and a great experience to be a part of,” said  Seth Selesnow, Director of Marketing for Alure. “It certainly gives us a lot of credibility and provides some comfort to customers, knowing they are putting their trust in the hands of a company that was asked back by ABC five times for the show. It also gives us the opportunity to show on a national stage that there are good contractors out there, in an industry that often gets a bad rap.”
Alure specializes in kitchens, baths, finished basements, siding, windows, roofing, sunrooms, and more. They have two locations, in Long Island and Westchester, both of which offer showrooms to patrons. The showrooms feature full-size, working displays to cater to every aspect of your remodeling plans.
“We operate our company like three separate specialty businesses; each one has a special focus,” Selesnow said. “So whatever project you choose to do with us, you know you are getting a specialist in that area, but we all operate by the same standards.”
Alure also is dedicated to providing the best customer service possible. “We also offer a dedicated service department,” Selesnow said. “Their sole responsibility is to go out and service jobs already completed, resulting in a much quicker turnaround time for clients.”
The Long Island showroom is located at 1999 Hempstead Turnpike, East Meadow. The Westchester showroom is at 541 N. State road in Briarcliff Manor.
Alure also offers a website (www.alure.com) which details their expertise and provides customers with specific information about their potential remodeling projects, as well as directions to their showrooms. Alure can be reached at 877-44-ALURE (877-442-5873.