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Rainbows are coming to Queens. Giant unicorns, too.

The Color Run Dream Tour will take Citi Field by storm on Saturday, May 27, at 9 a.m. All ages and talent levels are invited, and nobody will be timed, as this event emphasizes fun over competition.

Dubbed a “paint race,” participants will navigate a 5-kilometer route inside the Flushing/Corona stadium during this annual event while dousing each other in a multi-hued mix of food-grade corn starch, baking soda, and FD&C dyes at various intervals. They will also try their luck in the Foam Zone, trek through illuminating bubbles, paint their aspirations on a Dream Wall, cruise through the Purple Color Zone, and smile for whimsical photos with huge inflatable unicorns — psychedelic, jazzy unicorns, that is.

The party will really heat up at the Finish Festival, a larger-than-life party with music, dancing, and massive “color throws” of vivid combinations. Nobody goes home clean.

The entrance fee is $59.99 for an individual or $54.99 per person for a team of four, and The Color Race has many sponsors, including Lay’s, Capital One, Cricket Wireless and Aquafina. The event raises funds for Back on My Feet, a nonprofit that uses a running-based model to create self-esteem and self-sufficiency among individuals who are working their way out of homelessness.

Founded by event producer and Utah native Travis Snyder with the mission of promoting healthiness and happiness, the first-ever Color Run took place in Phoenix, Arizona, in March 2011. Since then, its popularity has boomed, with hundreds of runs taking place in more than 50 countries, including England, France, Germany, China, New Zealand, Australia, and even the United Arab Emirates. In past years, more than 100 of these friendly competitions have taken place each year in the United States, helping make it the world’s most-attended running event.

Images courtesy of The Color Run


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