It’s a welcoming message.
The old and beaten up Howard Beach welcome sign, located in the welcome triangle on Cross Bay Boulevard and 155th Avenue, will soon be replaced by a brand-new one, thanks to a donation by the Howard Beach Memorial Services.
“We put the original sign up and realized that now it needs replacing,” said Ray York, a founder of the Howard Beach Memorial Services.
The original sign has seen its better days. The paint is chipped, the bricks around it are out of place and there is a large hole in the bottom corner of it.
The new sign will have a different look to it.
Instead of being green with gold letters, it will have a white trim with a blue body and gold lettering along with the picture of a seagull on the top.
The sign has been completed as of Oct. 7 and was created by ADP USA, located at 190 Beach 116th St.
It will be installed within the next two weeks.
The project for the new sign was part of the Howard Beach/Lindenwood Civic Association’s summer beautification list.
The association was originally just looking for a person to come in and paint the sign, but York and the organization went a step further.
The Howard Beach Memorial Services was set up by York and Ed Murray about two decades ago.
The service has donated signs and flag poles all around the neighborhood, such as the ones in the welcome triangle, Wetzel Square and Charles Park.
Replacing the beaten up welcome sign was something that just made sense for York and the organization.
“The sign needed to be replaced,” York said. “People ask us if we can help them out and if we can do it, we do it.”
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